Date: April 19, 2017
Title: Getting to Know You: Donor Surveys for the Win!
Presenter: Shanon Doolittle
Domains: Donor Surveys
FREE for APGA Members with special code! (Need the code? Contact APGA at 610.708.3010 or email firstname.lastname@example.org)
Approved for CFRE Continuing Education Credits!
To register, click here to visit the AFP website.
Can't make it? APGA members can access past AFP webinars for FREE at anytime. Click here to select your webinar and enter the discount code during checkout.
Pop quiz, fundraising friend. Which programs at your organization are your donors most passionate about? What motivates your supporters to give to you? Do your donors feel cared for and appreciated enough to give again? If you “don’t know,” then this webinar is made for you. Donor surveys are the best tool to learn your donors’ interests, deepen their relationship with your organization, and show them how much you value their opinions. All priceless information that can help you improve your fundraising results. Not sure how to do a survey? You will after this webinar! From crafting questions to choosing a delivery method, Shanon will teach you the know-how you need to create and send a donor survey.
At the end of this session participants will learn:
- How surveys help you raise more money
- How to craft and select the best survey questions
- When to send a survey online or by mail
- How to communicate survey results to donors
- How to use survey data to improve your fundraising program